Website Privacy Policy

BrightLine, LLC ("BrightLine," "we," "our," or "us") respects your privacy and is committed to protecting the information you provide to us or that we collect through your interactions with our websites, products, services, and communications.

This Privacy Policy explains how BrightLine collects, uses, shares, protects, and retains information when individuals visit our websites, including https://www.brightline.tv, communicate with us, or otherwise interact with BrightLine.

1. Purpose and Scope

This Privacy Policy applies to visitors of BrightLine websites, including brightline.tv, business contacts, customers, vendors, and individuals who interact with BrightLine through its websites, communications, products, or services.

This Privacy Policy covers information collected:

• Through BrightLine websites and online services.

• Through communications with BrightLine personnel.

• Through customer, vendor, and business relationships.

• Through business operations and support activities.

This Privacy Policy does not modify or replace contractual privacy obligations that may exist between BrightLine and its customers, partners, advertisers, agencies, content providers, vendors, or other business entities.

Unless otherwise contractually agreed, customers, partners, advertisers, agencies, content providers, and other business entities remain responsible for their own privacy notices, consent management, end-user disclosures, and compliance obligations.

2. Information We Collect

BrightLine may collect information directly from individuals or automatically through website interactions.

Information You Provide

Information provided directly to BrightLine may include:

• Name

• Business email address

• Business phone number

• Company name

• Job title

• Contact information

• Communications and inquiries

• Information submitted through forms or customer-support interactions

Information Collected Automatically

When visiting BrightLine websites, certain technical information may be collected automatically, including:

• Internet Protocol (IP) address

• Browser type and version

• Device characteristics

• Operating system

• Referring URLs

• Website usage information

• Website interaction information

• Cookie information

• Diagnostic information

• Security and system log information

BrightLine uses this information to support website functionality, operations, security, diagnostics, analytics, troubleshooting, and service improvement.

3. How We Use Information

BrightLine may use information to:

• Operate and maintain websites and services

• Respond to inquiries and requests

• Provide customer support

• Communicate regarding products and services

• Improve website functionality and user experience

• Monitor website performance and reliability

• Detect, investigate, and prevent fraud, abuse, or unauthorized activity

• Protect BrightLine systems and infrastructure

• Comply with contractual, legal, and regulatory obligations

• Conduct internal business operations

• Support security, compliance, audit, and risk-management activities

BrightLine does not use information to create individual behavioral profiles or perform behavioral advertising on behalf of website visitors.

4. Legal Basis for Processing

Where applicable, BrightLine may process information based on:

Consent

Where an individual has provided consent.

Contractual Necessity

Where processing is necessary to perform contractual obligations.

Legal Obligations

Where processing is necessary to comply with applicable laws, regulations, legal processes, or government requests.

Legitimate Interests

Where processing supports legitimate business interests, including security, fraud prevention, website operations, service improvement, customer support, and business administration.

5. Sharing and Disclosure of Information

BrightLine may share information with:

Authorized Service Providers

Service providers that support:

• Cloud hosting

• Infrastructure services

• Security services

• Analytics services

• Monitoring services

• Communication services

• Customer-support operations

• Compliance and audit activities

Business Partners

Where necessary to support business operations, contractual obligations, or service delivery.

Legal and Regulatory Authorities

Where required by law, regulation, legal process, court order, or governmental request, or where necessary to protect BrightLine's rights, personnel, customers, partners, or systems.

BrightLine does not sell personal information.

6. International Data Transfers

Information may be processed, transferred, or stored in countries other than the country in which it was originally collected.

Where applicable, BrightLine implements reasonable safeguards designed to protect information during international transfers, including contractual, organizational, and technical safeguards.

7. Cookies and Similar Technologies

BrightLine may use cookies, web technologies, and similar tools to support website functionality and operations.

These technologies may be used to:

• Analyze website performance and usage trends

• Improve website functionality and user experience

• Support security monitoring

• Detect fraud and abuse

• Troubleshoot technical issues

• Measure website and service effectiveness

• Maintain system reliability and performance

Users may manage cookie settings through browser controls and other available mechanisms.

Disabling certain cookies may affect website functionality.

8. Use of Technical Signals

BrightLine systems may receive technical signals as part of standard internet communications.

Examples include:

• IP addresses

• Browser information

• Operating system information

• Device characteristics

• Network routing information

• Application logs

• System event logs

• Monitoring information

Technical signals are used solely for:

• Routing traffic

• Security monitoring

• Fraud detection

• Diagnostics

• Troubleshooting

• Operational support

• Website functionality

BrightLine does not use technical signals to:

• Identify natural persons

• Create user profiles

• Track individuals across services

• Enrich user information

• Perform behavioral advertising

Technical signals may be retained in operational, infrastructure, or security logs according to BrightLine's retention practices.

9. Your Privacy Rights

Depending on applicable laws and your location, you may have rights relating to information processed by BrightLine, including:

• Access rights

• Correction rights

• Deletion rights

• Restriction rights

• Objection rights

• Data portability rights

• Consent withdrawal rights

Requests may be submitted to:

privacy@brightline.tv

Where BrightLine acts as a service provider on behalf of a customer, partner, advertiser, agency, content provider, or other business entity, requests relating to end-user information may need to be directed to the applicable customer, partner, or data controller.

10. Data Retention

BrightLine retains information only for as long as necessary to:

• Support business operations

• Fulfill contractual obligations

• Meet legal and regulatory requirements

• Support security investigations

• Support audit and compliance requirements

• Protect BrightLine's rights and interests

Retention periods may vary based on:

• Applicable laws

• Contractual obligations

• Information type

• Security requirements

• Operational needs

11. Information Security

BrightLine maintains administrative, technical, and organizational safeguards designed to protect information from unauthorized access, disclosure, alteration, destruction, or misuse.

Security measures may include:

• Access controls

• Least-privilege access

• Multi-factor authentication

• Encryption in transit

• Encryption at rest where applicable

• Logging and monitoring

• Vulnerability management

• Security assessments

• Incident response procedures

• Security awareness training

No security measure can guarantee absolute security; however, BrightLine is committed to maintaining a risk-based security program designed to protect information and systems.

12. Third-Party Websites and Services

BrightLine websites may contain links to third-party websites or services.

BrightLine is not responsible for the privacy practices, security practices, content, or policies of third-party websites or services.

Individuals should review the privacy policies of those third parties before providing information.

13. Children's Privacy

BrightLine websites and services are not directed toward children under the age of 13.

BrightLine does not knowingly collect personal information from children under 13 years of age.

If BrightLine becomes aware that information from a child under 13 has been collected, reasonable efforts will be made to delete such information.

14. Relationship to Customer and Partner Data

BrightLine provides advertising technology and related services to customers, partners, advertisers, agencies, content providers, and other business entities.

Unless otherwise agreed by contract, those organizations remain responsible for:

• Privacy notices

• Consent management

• End-user disclosures

• Data subject rights requests

• Compliance with applicable privacy laws

BrightLine processes information only as necessary to provide contracted services, support business operations, maintain system security, and fulfill legal and contractual obligations.

15. Updates to this Privacy Policy

BrightLine may update this Privacy Policy from time to time.

Changes will become effective when the updated version is posted on the applicable website, unless otherwise required by law.

Individuals are encouraged to periodically review this Privacy Policy for updates.

16. Contact Information

For questions, concerns, or requests relating to this Privacy Policy, please contact:

Privacy Team
BrightLine, LLC

Email: privacy@brightline.tv

Website: https://www.brightline.tv

By using BrightLine websites or services, you acknowledge that you have reviewed and understood this Privacy Policy.

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